They say you should start a business you wish already existed, so that’s exactly what we did. In 2016, we created an online fashion brand specialized in curating artists, brands and designers from around the world to collaborate on clothing collections. We believe that fashion should be fun, spontaneous, daring and shared with friends and so we built a new kind of e-commerce. J.DOE is not only unique in its product offer but is also revolutionary in terms of operations. With no physical stores or middlemen, we got rid of traditional retail markups. We have no seasonality and launch collections on a weekly basis, and last but not least, everything we sell is hand-produced once your order is placed, so virtually no waste. We ship locally for a fast and eco-friendly delivery and work with hundreds of creatives on product development.